PBTF Announces Second Annual Kids Ride Day


The Pediatric Brain Tumor Foundation’s second annual National Ride for Kids Day is scheduled for September 18, 2022. Taking place in the midst of Childhood Cancer Awareness Month, National Ride for Kids Day gives motorcyclists and powersports enthusiasts across the country the opportunity to take a stand against pediatric brain tumors – the deadliest childhood cancer. Whether by participating in one of the dozens of organized hikes, in groups or individually, everyone can participate in the day.

As the nation’s oldest charity motorcycle ride, Ride for Kids has raised tens of millions of dollars to fund research and family support programs for children battling brain tumors. In 2021, thousands of cyclists took part in the first Ride for Kids Day. With the support of PBTF’s valued corporate partners and donors, over $1.4 million was raised last year for the cause. Mission programs like the PBTF Butterfly Fund Emergency Financial Assistance and Early Career Development Research Grants would not be possible without the support of Ride for Kids’ riding community involvement.

“National Kids Ride Day is an opportunity for cyclists across the country to hit the road in support of children battling brain tumours,” said Bob McNamara, National Fundraising Director and of PBTF’s community involvement. “Any rider, anywhere can contribute to the Pediatric Brain Tumor Foundation by simply doing what they love, which is riding. We are excited to continue to engage the motorcycling community as part of National Ride for Kids Day to support families who need us more than ever.

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Ride for Kids Day is made possible in part through the generous support of corporate partners like American Honda, the Comoto family of brands and GEICO Motorcycle, as well as dozens of other local event sponsors. Throughout the 2022 driving season, PBTF will release information about how each of these national brands will support the mission to end pediatric brain tumors.

“It’s an honor to be part of the Ride for Kids community,” said Ken Murphy, President and CEO of the Comoto Family of Brands and PBTF Board Member. “The Comoto family of brands is committed to helping the Pediatric Brain Tumor Foundation create new avenues to engage motorsports enthusiasts across the country in the fight to end childhood brain cancer.”

PBTF is proud to host over 20 in-person Ride for Kids events across the country, but riders do not need to attend an event to participate in Ride for Kids. PBTF’s “Ride Anywhere” model allows riders to turn any ride into a fundraiser for the largest funder of pediatric brain tumor research. Whether it’s a day trip to your favorite state park, a group ride with friends, or a trip across the country, any trip can help kids fight against brain tumors and every mile brings us closer to a cure.

Registration for Ride for Kids is open and riders are already fundraising. Registrants and fundraisers can win Honda motorcycles, as well as other fundraising incentives. National and local business sponsorship opportunities are also available. To visit rideforkids.org to learn more and participate in this year’s Ride for Kids.

Earnest L. Veasey