Bajaj Allianz General Insurance launches “Health Prime”, a wellness endorsement


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Bajaj Allianz General Insurance, one of India’s leading private general insurers, today announced the launch of its unique Health Prime endorsement. This endorsement can be used with company health and personal accident insurance policies. The idea behind this endorsement is to provide holistic healthcare solutions. In order to provide seamless services under this endorsement, the company has partnered with Bajaj Finserv Health Ltd., a health technology company that will leverage its extensive network of over 2,500 laboratory chains and 90,000 doctors of various specialties to serve Bajaj Allianz General Insurance customers. It will be a remarkable step towards redefining the health and wellness landscape in the country that is thriving on the power of digitalization.

The Health Prime endorsement covers 4 key areas for customers, namely – teleconsultation coverage in which the customer suffering from an illness or injury can opt for unlimited consultations with a doctor on the digital platform of the service provider, medical consultation coverage where the customer can consult a doctor in person in the event of illness/injury from the centers of the provider’s prescribed network or outside its network, the Guarantee Investigations for pathology or radiology expenses from the centers in the prescribed network or outside the prescribed network and finally, the Annual Preventive Health Check-up Guarantee in which the customer can benefit from a free preventive health check-up once per year of insurance, in accordance with the list of tests mentioned in the endorsement. All of these benefits are completely cashless and can easily be redeemed seamlessly through Bajaj Allianz General Insurance’s “Caringly Yours” app. The Health Prime runner has 6 plans on individual basis with premium ranging from Rs. 63 to Rs. 1,084 excluding GST and 3 plans on floating basis with premium ranging from Rs. 1,146 to Rs. 2,348 excluding GST.

Commenting on the offer, Tapan Singhel, MD and CEO, Bajaj Allianz General Insurance said, “At Bajaj Allianz General Insurance, we have always stayed one step ahead in providing end-to-end insurance solutions that do not not only take care of our customers. ‘ current needs, but also allow them to be ready for the future. With Health Prime Rider, our goal is to provide a total wellness ecosystem and encourage a preventative rather than a curative approach. Thus, being their everyday insurer who is there to support them every step of the way by meeting their health needs and enabling people to lead healthy lives.

Sharing his thoughts on the association, Devang Mody, CEO of Bajaj Finserv Health Ltd., said, “Today, it has become increasingly important to have a conscious and proactive mindset towards one’s health at instead of a reactive mindset. Health prevention has become essential for everyone, regardless of age or profession. We urge customers to make the most of the Bajaj Allianz General Insurance – Health Prime wellness endorsement, and meet their health needs immediately, without having to worry about the burden of “out-of-pocket” expenses. Additionally, Health Prime benefits are cashless and can be easily redeemed through Bajaj Allianz General Insurance’s “Caringly Yours” app.

Health Prime Rider will be available on a group and retail basis on select health and personal accident insurance policies from Bajaj Allianz General Insurance. It can be used for new fonts and also when renewing across all company channels. In addition, customers can also enjoy family discounts, long-term discounts and online discounts.

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Earnest L. Veasey